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Season 10

episodes

1.Ten Years of Selling
Oct 14, 201460m

The battle to become Lord Sugar's next business partner begins with a selling task.

2.Wearable Technology
Oct 15, 201460m

The candidates are asked to design a piece of wearable technology.

3.Home Fragrance
Oct 22, 201460m

Each team must create their own range of home fragrance products.

4.Online Video Channel
Oct 29, 201460m

The candidates are set a 21st-century task - creating video channels for YouTube.

5.Coach Tours
Nov 5, 201460m

The teams have two days to create their very own coach tours.

6.Board Game
Nov 12, 201460m

Lord Sugar asks the candidates to design a brand new board game.

7.Advertising - New York
Nov 19, 201460m

Lord Sugar asks the candidates to come up with an advertising campaign for a soft drink.

8.Country Show
Nov 26, 201460m

The candidates attempt to crack the rural market at the Royal Bath and West show.

9.Ten Years of Discount Buying
Dec 3, 201460m

Lord Sugar tells the candidates that he wants to test their negotiation skills.

10.Premium Pudding
Dec 10, 201460m

The candidates are asked to create a brand new range of premium puddings.

11.The Final Five
Dec 16, 201460m

As the tenth series draws to a close, this programme profiles the remaining candidates.

12.Interviews
Dec 17, 201460m

The remaining candidates are interviewed by four of Lord Sugar's trusted advisers.

13.Why I Fired Them
Dec 18, 201460m

Lord Sugar takes a look back at the candidates who fell before the final hurdle.

14.The Final and You're Hired
Dec 21, 201460m

The two finalists must launch their businesses with the help of some former candidates.