3. VTubers

VTubers create online content using a computer-generated avatar. Motion capture technology enables them to record their gestures and expressions, and then apply those movements to the animated avatar. The concept emerged in the mid 2010s, and then experienced a rapid increase in popularity. Our guest, Professor Inami Masahiko, explains the appeal of interacting online using an avatar, and talks about the technology's potential. We also see how VTubing is being used to promote regional revitalization.